Background
- SC Storage has high awareness but low preference and conversion.
- The brand was promoting a new storage space provision service and would like to rejuvenate its image.
Refresh Brand Identity and Positioning | Animation
Strategy
- Distinctive animations with promotional campaign online to reinforce preference and conversion.
- Resonate local households, small and medium enterprises with a common issue bothering the population using down-to-earth graphic styles with bright colour tone.
Client
Leading brand in providing storage space
Target Audience
Public
